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Nila Nealy
  • 42, Female
  • Indianapolis
  • United States
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Pledge Week at WFYI - Love it or Hate it?

Replied Nov 13

What "Bites" about working out of a Starbucks & Panera?

Replied Jul 24

What "Bites" about working out of a Starbucks & Panera?

Replied Jul 24

 

Nila Nealy

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Latest Activity

Nila Nealy and Steven M. Shepard are now friends
November 21
Nila Nealy joined Pat Coyle's group
LinkedIn Best Practices
This group is intended for user of LinkedIn to share ways they're leveraging the app to build their businesses.
November 21
Kevin McCracken replied to Nila Nealy's discussion 'Secular Humanism - what is it?' in the group Secular Humanism
I'm curious about the online test you mentioned. Can you supply a link?
November 20
Nila Nealy joined Shannon Linker's group
Be Indypendent
Be Indypendent is a citywide movement that celebrates and supports all things unique to Indianapolis. From art to coffee shops, if it's original to Indy then it's Indypendent!
November 14

Profile Information

How did you hear about Smaller Indiana?
Friend
What is your greatest strength?
With empathy and facilitative listening, I help clarify issues, values and identity.
What are you working on?
brand strategy, brand identity, creative development, applications of psychological type
How big is your business?
Self-employed
What is your Job Title
Other
What is your Company Website?
http://www.LinkedIn.com/in/NilaNealy
What is your Personal Website?
http://www.NilaNealy.com
What is your alma mater?
IUPUI
Why join Smaller Indiana? What are you hoping to experience here ?
connections, learning, and creativity

Nila Nealy's Blog

Nila Nealy

Some Brands Are Just a Blur

What’s the difference between Petco and PetSmart? As far as I’m concerned, these two retailers are guilty of a little thing I like to call “brand blur.” If you stripped the name off of both retailers and walked both stores, I think you’d find little difference. The color schemes are the same. The stores feel the same. Unless I’m missing something, they carry essentially the same product mix. Maybe PetCo has saltwater fish and PetSmart doesn’t. So what?

Brand blur is the resulting effect when th… Continue

Posted on June 23, 2009 at 10:11am — 1 Comment

Nila Nealy

Financial High Anxiety

I wish I hadn't turned on the radio yesterday. Or today. But I did. I heard about the Lehman Brothers bankruptcy and how AIG is experiencing difficulties. Over the last two days, I heard multiple references to The Great Depression. I heard the phrase "run on banks." I heard about how the stock market fell 500 points yesterday. I heard how other countries' markets and governments are reacting. I feel anxious.

Intellectually, I know that there are safeguards in place. I also know that I can't con… Continue

Posted on September 16, 2008 at 11:13am — 2 Comments

Nila Nealy

Remember this?..."People Start Pollution, People Can Stop It."

Remember the Keep America Beautiful public service announcements showing the "Crying Indian?" If you don't, you must have been born past the early 70s. Anyway, the message was "People Start Pollution, People Can Stop It." This morning, I flashed back to this PSA.

I was driving the two mile stretch of four lane road between my house and my office when I noticed a Dollar General Store bag containing unident… Continue

Posted on September 8, 2008 at 5:29pm — 2 Comments

Nila Nealy

What has happened to common courtesy?

On Wednesday morning I parked my car in the Tiger lot, as I do on every business trip originating at the airport. I was among the last three passengers who boarded a standing-room-only bus so full it had to pass up 3 other shelters. The other two who boarded with me were an elderly couple. So, here's where I started feeling disappointed in my fellow humans. The 80-something woman was standing holding only a vertical pole while not more than 8" from her sat a 20-something man and his female compa… Continue

Posted on May 10, 2008 at 8:29pm — 7 Comments

Nila Nealy

Brand Development isn't a Marketing Initiative - Clarification 3 of 3

I'm still working my mission: clear up misconceptions about brand, brand development and branding.

#1: Brand is your "evidence of distinction.

#2: Brand development is not branding.

#3: Brand development isn't a marketing initiative.

Yep, you read it correctly. Apologies to all my marketing friends. But, brand development is a corporate initiative because it is a key business strategy.

For a distinctive brand to be deliverable, defensible and relevant, it must be unearthed and… Continue

Posted on May 2, 2008 at 9:00am —

Comment Wall (43 comments)

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At 6:18pm on April 24, 2009, Denisha (DLANG) Ferguson said…
Hey Nila, Just wanted to let you know about upcoming fashion event.

To ALL Fashion Professionals, Entrepreneurs, & Artists
Get Ready......
for an INNOVATIVE FASHION EXPERIENCE

I.F.T "It's Fashion Time"
June 1, 2009 & June 5, 2009
held in Indianapolis, Indiana

Fashion, Model, & Hair Competition participants competing for CASH, PRIZES, AWARDS!!!
Designer Showcases, Workshops, Live Band "Organic Soul", Vendors, Artists, & More!!!!!!


Model CASTING Call and Phase 1 of Competition: Wednesday May 6, 2009


Fashion Workshops: FRIDAY June 5, 2009
*Let's Talk Basic Sewing!
*Hands on the Body: Draping Pattern
*Starting an Apparel Business -From Design Concept to Apparel Manufacturing by Frances Harder from Los Angeles, CA


For More info, to register for classes, or to obtain tickets: email itsfashiontimeweek@yahoo.com
At 4:22pm on March 11, 2009, Jason Lee said…
Can you come to our marketing party on Friday? (also known as the RM Marketing Hub Action Board)

Rathskeller 3PM
At 8:33am on November 26, 2008, Lori Winkler said…
How are you doing Nila? Have a wonderful holiday.
At 4:27pm on November 3, 2008, Steven A. Shattuck said…
Hey Nila, Let me know if ElementThree needs any video help.
At 7:39pm on September 11, 2008, Brian Hubers said…
Hello Nila. It is interesting to hear your work/involvement within the packaging industry. I do work with corrugated, as I manage automation and equipment sales that integrate the corrugated material. I am interested in what kind of work you have done?
At 12:36pm on August 21, 2008, Katie Vaas said…
hi! i am not sure when you are looking to do this event but the Indiana Fever are offering a special opportunity to groups to come to our all-inclsive club called Legends for only $25 a person. It has all you can eat buffet, house wine, draft beer, and soda. It is inexpensive and would eliminate the need to hire a caterer. There would definitely be entertainment as a game would be going on that you could socialize in the club area and have seats. Additionally, these last 4 games will have guest speakers of Pacers Legends!
At 2:02am on August 6, 2008, Lalita Amos said…
Glad to know that you've read The Mind and the Brain. I used it, in part, to teach a course on the precursors of business and executive coaching out the Business School at NYU a few years ago.

Good stuff.
At 4:29pm on June 24, 2008, Sherry Treesh said…
Nila,

Thanks for the invitation. Let's see if we can get together on some projects. Enjoy your brandologist's brief.
At 4:12pm on June 24, 2008, Bridget Burns said…
Absolutely, we know each other. I worked at RCI with Tim. I saw your name on the member list when I signed up with SI, but when I went back to find you, I couldn't. Glad you sent a message.

Hope business is going well! How's Steve? Have you talked to Tim lately? Doing any work for RCI? Ah those were the days, weren't they?

Bridget
At 8:47pm on June 3, 2008, Elizabeth Stahl said…
Nila - thanks for the invite. I am a lonely owner this week.
E

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