Making people and ideas findable
Are you boring?
I was reading Seth's blog today and this one really struck me.
Of course, your first reaction might be to say "*gasp* I'm not boring" or "our product isn't boring" or "our pricing strategy (or ad campaign, etc) isn't boring". . .and maybe it isn't, but are people really talking about it- is it remarkable? It was a gut check for me- and in this kind of economy, I know my marketing can't afford to be boring. Can yours?
Replies to This Discussion
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Permalink Reply by Jake Roesler on -
I admit it. I'm boring. But I'm working on it. Dynamic content, good design and obvious calls to action are the key components...
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