Wanted: Director of Marketing and Lead Generation

[Stephanie Schoening]

We are searching for a Director of Marketing and Lead Generation. This Indianapolis-based position reports to the VP of Sales and Marketing. This position is responsible for marketing the company's exceptional proteomics service portfolio to end users, partners and customers on a worldwide basis. The position is responsible in part, for generating qualified or semi-qualified leads for the business development team through the use of print, web, electronic, trade, off-site, and technical publication marketing mechanisms.

The Director of Marketing will oversee the company's marketing strategy. The position will be responsible for identifying and refining existing and new key target market segments. The Director of Marketing will help to identify which market segments will buy the company's newly launched services and how best to sell those services within the existing target markets.

This position is responsible for not only analyzing markets and proposing strategies but also for implementing those strategies through market research, service and product development, advertising and collateral development, and sales promotion programs. Additionally, the position is responsible for developing and implementing strategies that will counter their competitors' advertising approach and gain a larger share of the market at the expense of the competition. The Director of Marketing will study sales figures closely to keep track of how the strategies and tactics are performing and adjust accordingly.

The Director of Marketing will use research data to determine what customers do and do not like about the organizations services and what improvements and new services they clients wish to see brought to market. Based on what the research reveals and how existing strategies and tactics perform, they must recommend and implement future marketing strategies and tactics that are within the budget, resources, and capabilities of the company.

The ideal candidate will have a master's degree in business and be experienced in marketing and sales. 5-10 years in a life sciences or biotechnology service firm is a definite plus. Additional qualifications include experience with web, print, and electronic collateral design and production.

If this sounds like something you that might interest you,
contact Stephanie today!

Stephanie Schoening
PRG Healthcare
8060 Knue Rd, Suite 232
Indianapolis, IN 46250
317-536-1655 phone
317-536-1668 fax
317-695-7512 cell
[e-mail]

[Ben McCann]

might be interested in this... I don't meet all of your qualifications, but you can see my experience on linkedin profile

http://www.linkedin.com/in/bmccann

I was nominated for Rainmaker of the year and serve as a Diplomat for the Greater Greenwood Chamber of Commerce and Helping to develop the Ambassador Program for the Franklin Chamber of Commerce. I currently consult with businesses on healthcare issues, my focus was on self funded companies and especially the healthcare arena. I helped to save a Hospital Client over 1 Million Dollars Last year. I have a background in TELECOM and I am pretty tech saavy, I have many years experience in B2B sales and facilitation of Third Party Contracts... one of my greatest strengths is my ability to facilitate great connections. My style is consultative and research based (not at all product pushy). Let me know if you would like to talk

[Stephanie Schoening]

Thanks for your response Ben. I would welcome the opportunity to speak with you. Please shoot me an email at [e-mail] to let me know when you might be available for a phone conversation early this week.

Thanks
Stephanie

[Ben McCann]

I tried to call you and you were at lunch... I just sent you an email... give me a call when you return at 317.441.4321

I know Brianna Price From Rainmakers... I like your company... I didn't know they had a healthcare division. I would like to learn more.

[Kimberly Jackson]

I'm not sure if you will be interested in speaking further because I am a recruiter. I just interviewed someone that matches your requirmeents and has a healthcare background. I hope we can discuss this further. My services are very competitive.

[Stephanie Schoening]

Certainly Kim. As you probably know, I am a recruiter as well and this position is for one of my clients. I would be interested in meeting you to discuss how we might make this beneficial for both of us. Please give me a call at your earliest convenience. 317-536-1655

[Kimberly Jackson]

Great. I'm out of the office today, but will call you in the morning. Have a great day.

[Stephanie Schoening]

sounds good. I look forward to it.

[Stephanie Schoening]

Hey Kimberly
I didn't hear from you...please let me know if you have time to talk tomorrow sometime.

Thanks!
Stephanie